(How to Film, Label, and Upload Your Ads Correctly)

1. WHY THIS MATTERS

We can only create great ads if we receive great footage.

Bad sound, lighting, or framing can’t be fixed in editing. It just delays everything.

This guide will show you exactly how to film, label, and upload your 5 monthly ads so they’re approved first time and go live faster.

2. OVERVIEW: WHAT YOU’RE SUBMITTING

Each month you’ll create 5 ads using the scripts provided in the Drop folder.

Each ad needs up to 3 parts:

1. 🎙️ Talking Head – You speaking the main script.
2. 🎬 B-Roll – Action footage of you adjusting, walking, interacting, etc.
3. 🧠 Overlay (if noted) – Anatomical or educational visuals.

3. FILMING SETUP CHECKLIST

🎧 SOUND

✅ Use a lapel or wireless mic whenever possible (e.g., Rode Wireless GO, DJI Mic 2).

✅ Record indoors or in a quiet clinic space. No background chatter or music.

✅ Listen back to 5 seconds of test audio before recording.

⚠️ If we can’t clearly hear you, the clip fails.